Brian Mahoney brings a career of data-driven, results-focused leadership, combining deep analytics expertise with hands-on experience across go-to-market, growth, and data compliance challenges.
Brian joined MatrixPoint in 2019 and is the Principal of the firm's Business Strategy & Data Compliance practices, where he leads a team of consultants, data professionals, and data privacy attorneys to deliver impactful and actionable solutions for clients.
He built his career delivering data-driven strategies at organizations including Harcourt, Thomson, and The Washington Post, and later co-founded Peerless Analytics, a boutique analytics firm specializing in algorithmically driven insights to enhance sales and marketing performance.
Brian has partnered with leading brands including Xerox, McGraw-Hill, Crunch Fitness, Cigna, and New Balance, as well as high-growth startups such as Thrasio, FreshPet, and The Observer. He also brings deep expertise in the higher education sector, having developed growth, marketing, and GTM strategies for a wide range of institutions, including state university systems, mega online universities, for-profit universities, top-ranked research universities, and regional colleges.
Brian holds a bachelor's degree in Psychology from Lafayette College and an MBA in Marketing from Saint Joseph's University.
Brian joined MatrixPoint in 2019 and is the Principal of the firm's Business Strategy & Data Compliance practices, where he leads a team of consultants, data professionals, and data privacy attorneys to deliver impactful and actionable solutions for clients.
He built his career delivering data-driven strategies at organizations including Harcourt, Thomson, and The Washington Post, and later co-founded Peerless Analytics, a boutique analytics firm specializing in algorithmically driven insights to enhance sales and marketing performance.
Brian has partnered with leading brands including Xerox, McGraw-Hill, Crunch Fitness, Cigna, and New Balance, as well as high-growth startups such as Thrasio, FreshPet, and The Observer. He also brings deep expertise in the higher education sector, having developed growth, marketing, and GTM strategies for a wide range of institutions, including state university systems, mega online universities, for-profit universities, top-ranked research universities, and regional colleges.
Brian holds a bachelor's degree in Psychology from Lafayette College and an MBA in Marketing from Saint Joseph's University.
