How to Respond to the Proposed Washington State Privacy Act (WPA) In today’s digital world, consumers share massive amounts of electronic data across various platforms on a daily basis. With virtually

The United States of America has a vast range of federal privacy laws in place to keep up with the ever-growing privacy concerns across the country. The modern-day consumers have become increasingly

How the General Data Protection Regulation (GDPR) Applies to Your Business The General Data Protection Regulation, or GDPR, is a regulation of EU law pertaining to privacy and data protection in the

Data Modeling Techniques and Best Practices for Digital Marketing Success Modern digital marketing strategies require learning how to leverage several different types of data models to make marketing

Applying Artificial Intelligence Technologies to Digital Marketing Thanks to incredible advances in technology, and especially the leaps and bounds seen recently in artificial intelligence, modern

MatrixPoint’s Digital Consultants will Improve Your Marketing Results Brands looking to successfully connect with consumers and sell products or services online have to learn a difficult lesson:

What is Media Transparency? Media Transparency refers to your ability to see what media has been bought to advertise your products, including where those advertisements were placed, how much you paid

MatrixPoint today released its Verified Private Certification. The certification allows companies that have implemented data privacy controls to display to their customers that they are compliant